Melba Tellez on Kicking Perfection to the Curb and Launching Her Podcast with a Strong Strategy

It’s time to say adios to perfection and say hola to leaning into your strengths when it comes to launching your podcast!

I’m so excited to share with you that my dear amiga and client, Melba Tellez is joining me today to talk about pushing aside perfection when she worked with me to launch her branded podcast, Mujeres on the Rise.

Perfection often times stops you from starting an amazing chapter and podcasting might feel intimidating from all the many elements it takes to launch and produce or even wanting to strive to be in a certain level to share your voz to your audience.

It’s time to kick perfection to the curb and remind you that you have unique strengths and skills that you can use when launching your podcast.

In this fifth episode of Ellas Amplifies, which by the way is my FIRST in-person interview since March 2020, Melba and I talk from Podcast Movement in Los Angeles about her experience of putting on her marketing hat when she and I worked together to start and launch Mujeres on the Rise to share her knowledge about discovering your purpose in order to rise in your career and life.

We also talk about the big achievement Mujeres on the Rise had due to launching with a strong podcast strategy and the benefits of having a podcast to deepen the trust she has with her comunidad.

She also reveals the next topic of the second season of Mujeres on the Rise, so you don’t want to miss this powerful episode!

Listen now so you can close the door on perfection and start your podcast with a strong strategy that will connect with your audience!

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ON SHARING THE WHY OF LAUNCHING MUJERES ON THE RISE PODCAST…

“When I decided I wanted to start a podcast, it really stemmed from the idea that sixty seconds on Instagram, giving a story is not enough to really dive into the issues as we as Latinas face.” - Melba Tellez

ON HOW TO COMBINE YOUR STRENGTHS TO LAUNCH YOUR BRANDED PODCAST…

“I’m going to approach this in the exact same way that I would approach this if this was a project that I would be doing at work in my full-time job.” - Melba Tellez

“A lot of people do have the knowledge of things and if they’re already doing it in their full-time job i't’s like they forget they have this knowledge outside of work as well,” - Melba Tellez

ON BEING AWARE THAT PLANNING NEEDS TO BE IN YOUR LAUNCH PLAN WHEN STARTING YOUR PODCAST…

“There’s a lot of planning that comes into play in order to launch a podcast if you want to launch it successfully and you want to be able to launch it in a way that is sustainable.” - Melba Tellez

“There’s a lot of elements to make a successful podcast that is sustainable. Sustainable for you as the host and your audience.” - Brenda Hernández Jaimes

ON OVERCOMING PERFECTION WHEN LAUNCHING MUJERES ON THE RISE...

"One thing that I will say was very foolish of me, a lot of times in my life I wanted everything to be perfect before I launch. I do honestly believe that the strategy side, the pre-planning is essential in order to actually get a show out there that is going to speak to your audience." - Melba Tellez

“Let’s try to get this as best as we can and know that it’s never gonna be perfect because there’s always room for improvement.” - Melba Tellez

“People who want to start a podcast stop themselves because they want everything to be perfect. The perfection is going to stop you from sharing your story and perspective.” - Brenda Hernández Jaimes

ON CONNECTING WITH YOUR COMUNIDAD ON A DEEPER LEVEL THROUGH PODCASTING…

“You really need to talk to somebody and get to know them on a deeper level as a person. To know what this person stands for and I think that’s when you make friendships, relationships, and networking connections that truly make a difference and an impact.” - Melba Tellez

ON HAVING YOUR PODCAST BE THE SPACE WHERE YOUR COMUNIDAD IS CONNECTING & LEARNING…

“Your podcast should be the mothership where your comunidad is learning more about you, building tat trust, having them learn through storytelling, and helping them realize that they deserve better.” - Brenda Hernández Jaimes